The Wizard

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You must understand yourself in order to be an impactful leader able to generate change. Everyone has unique aspects to them that were shaped and molded by a number of influences over accumulated years. People may possess skills or talents that none of their coworkers knew they had. All of these tidbits add up to create the diverse person that you are today. Understanding yourself and what motivates you is one component of becoming a leader worth following. Phil Cooke tells us more about understanding ourselves and what that can do for our personal brand.

Probably the most powerful gift these leaders had was an understanding of who they were and what their talent and calling were about.

That's something worth repeating: Probably the most powerful gift these leaders had was an understanding of who they were and what their talent and calling were about.

Having an accurate understanding of what makes you unique and different is absolutely critical. For many, an accurate understanding is obscured or undermined by a lack of professionalism, bad ideas, poor taste, inept leadership, insecurity, lack of people skills, bad assumptions, and more. These sorts of things plague many leaders today and hamper their effectiveness.

What makes you different from all the others competing for your position?

…More at Your Best Brand Asset Is Understanding Yourself | Fast Company

We all grew up in different circumstances and therefore had different environments that helped to shape a unique point of view. Understanding this distinctiveness can help you get ahead as a leader because of a deeper knowledge of yourself. People intuitively know when a person is passionate about something they are doing. Exhibiting passion about something you love is a great way to engage people to follow your leadership. In order for this to happen you must know and understand yourself to become the leader you want to be.